Matan’s Life Map
Animated Illustrations for the App UI
2D Animation
Illustration
Art Direction
Animation
OBJECTIVE: Create a series of illustrations symbolizing "getting out of the jungle"—a metaphor for organizing essential family information.
CHALLENGE: Design jungle-themed illustrations representing stages in the app, moving from dense jungle to a clear-sky beach, while maintaining a cohesive and color-coded look.
WHAT I DID: I conducted extensive research into jungle flora to ensure each illustration was accurate and visually engaging. To keep the style consistent, I used a carefully selected set of brushes and worked with the app’s existing color palette.
RESULT: The app’s visuals are both beautiful and engaging, turning a serious task into a visually appealing experience. The illustrations and animations guide users through the journey, enhancing the overall user experience.