i24News

Rebrand Package

Broadcast

Design

Art Direction

Editing

OBJECTIVE: Refresh the channel’s branding while maintaining consistency with the previous design, and create a new design package for the station's shows.

CHALLENGE: Designing for an entire news channel lineup in three different languages. I had to honor the old design while introducing a fresh, more American-inspired look.

WHAT I DID: I integrated more 3D elements into the design, catering to American audiences. I also created all the show title sequences, giving them a young, modern feel compared to other news channels.

RESULT: The rebrand gave i24news a fresh and contemporary look, with title sequences that are now regularly cited as references in broadcast design.