Hatsinor

TV Show Rebrand

Broadcast

Design

Art Direction

OBJECTIVE: Design an ambitious and cohesive visual identity for a popular Israeli TV show with many distinct elements.

CHALLENGE: The show had multiple segments, each needing its own lower thirds, intros, and outros, while still feeling part of a unified design.

WHAT I DID: As part of the design team, I contributed to creating the lower thirds and logo intros. I also directed the title sequence production once the design was approved.

RESULT: The result is visually rich, premium-quality show thta maintains cohesion across its various elements.